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    TikTok Advertising Best Practices

    TikTok has grown so much to become one of the most popular video-sharing platforms. It is surprising to most people that it had overtaken many other social media platforms that started way before it was launched. Despite the growing popularity among consumers, the platform is new ground for brands and marketers. This, however, does not…

  • TikTok

    How to Run TikTok Ads

    TikTok has experienced exponential growth in the last couple of years. Launched in 2017 as Douyin in its native China and TikTok in the rest of the world, the app has since migrated every user to a new combined TikTok platform that appeals most to younger people. With more than 1 billion users worldwide, TikTok…

  • Facebook Ads Targeting

    Facebook Ads Audience Targeting: Everything You Need to Know

    Facebook ads audience targeting is one of the factors that have made Facebook advertising so effective. We discuss all you need to know about ad targeting.

  • set up facebook pixel

    How to Set Up Facebook Pixel

    Learning how to set up the Facebook pixel is paramount to your Facebook advertising success.

  • Paid Social Media Strategy

    Paid Social Media Strategy: Test, Test, Test

    When developing your paid social media strategy, the most important thing to plan for is testing. Test everything.

  • influencer marketing strategy

    Influencer Marketing Strategy

    Learn the 4 most important aspects of any influencer marketing strategy and how to efficiently execute them.

  • B2B social media management

    B2B Social Media Management

    Learn why B2B social media is so important and how companies can take advantage of it and get an edge on their competition.

  • advertise CBD online

    How to Advertise CBD Online

    These are the five most effective ways to advertise CBD online.

  • SEO Changes of the Decade

    Top SEO Changes of the Decade

    With the decade coming to a close, let’s review the most impactful SEO changes of the decade and how they changed the industry.