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Category / Paid Media

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  • instacart stats

    15 Instacart Stats You Need to Know in 2020

    To get better acquainted with Instacart, we’ve rounded up the top Instacart stats that have solidified its place in the business world.

  • Walmart Search Advertising 101

    By providing a self-serve advertising platform for brands and agencies, Walmart is now able to cater to the advertising and marketing groups as well as the B2C customer.

  • How Much Do Walmart Ads Cost?

    While Walmart advertising costs will vary per advertiser, it’s good to get an idea of how much to budget with the idea of a base cost.

  • Walmart Advertising Platform Dashboards

    The Walmart ad campaign dashboards provide advertisers with on-demand visibility into how their campaigns are performing on Walmart’s digital properties.

  • How Much Do TikTok Biddable Ads Cost?

    TikTok has a new self-serve ad platform and an audience unlike any other so essentially you want to know what TikTok ads cost? Let’s find out.

  • performance-based marketing

    Performance-Based Marketing: What Is It & How Does It Work

    Suggestive of the name, performance marketing is a type of digital marketing where brands pay based on the performance of their campaigns.

  • 5 Ways to Improve Walmart Advertising Campaigns

    By utilizing the “set total budget” option on the Walmart advertising platform, it automatically uses the budget without having to monitor it.

  • How to Promote Diversity and Inclusion in Your Marketing

    91% of U.S. marketers agreed that there is room for growth in creating more diverse images in their marketing campaigns

  • What is Retail Media?

    Well the best way to define retail media is that it’s a form of marketing to consumers at or right near their point of purchase or choice set right between other competing brands or products.

  • Diversity and Inclusion vs. Multicultural Marketing

    In terms of marketing, what many customers and marketing officials seem to always have mixed up is the fact that diversity and inclusion is completely separate from multicultural marketing.