Insights

Our everyday thoughts are presented here.
Case studies, presentations, blog posts and more.

    Loading posts...
  • Amazon DSP Overview

    Amazon Demand Side Platform (DSP) is an advertising platform for advertisers that enable brands to reach out to potential customers efficiently and effectively at scale.

  • seo-friendly content

    How to Create SEO-Friendly Content

    Optimizing for both search engines and users is one of the most important things you can do for your content. However, creating SEO friendly content often requires time and efforts. Following recent knowledge of search engine algorithms, it is now obvious that well-optimized, high-quality content essentially improves your chances of ranking higher in search results.…

  • SEO KPIs

    11 Important SEO KPIs You Should Track

    What are the most important SEO KPIs you should track when measuring the success of your SEO and digital marketing efforts?

  • people also ask seo

    How to Maximize ‘People Also Ask’ SEO Opportunities

    As a business or brand, being featured as an answer to People Also Ask (PAA) questions is a good opportunity to get ahead of your competition and hook the interest of your target audience by increasing your visibility in Google.

  • SEO

    What Are SEO Topic Clusters and How Do They Work?

    SEO Topic clusters are a collection of related content that covers a broad subject area.

  • Google Search Ads: Everything You Need to Know in 2021

    As we look into Google Search Ads, let’s dive into all it entails. This includes outlining benefits and explaining all ad types available.

  • How Much Do Bing Ads Cost?

    We have all of the Bing ad information you need to get started. We also know how to help you navigate the costs!

  • seo pillar pages

    SEO Pillar Pages – All You Need to Know in 2021

    What is an SEO Pillar Page? An SEO pillar page is a page on your website that is the topical cornerstone for a large portion of your site’s content. It is the basis on which a topic cluster is built as it covers all aspects of the topic on a single page (with room for…

  • instagram ads

    Instagram Advertising – Everything You Need to Know in 2021

    What do you need to know about Instagram advertising in 2021? How can you reach your audience more effectively? We’ll discuss it here.

  • Gmail Ads: Everything You Need to Know in 2021

    We’re going to define Gmail advertising, explain how Gmail ads work, and show you how to successfully run Gmail ads yourself.